Broncos Brake For Volunteers

Carly kicks off focus group as WMU students look on
Carly kicks off focus group as WMU students look on

Apparently, seven of our CIS volunteers didn’t get the memo that it was spring break! This past Saturday, seven of them showed up to our downtown office bright and early to be part of a focus group to provide their perspective on how CIS can best recruit and support volunteers. Carly Wiggins, Director of Volunteers Services moderated the session, asking questions that had been prepared by Western Michigan University students TJ Hogan, Denise Negren, Brenna Schafer, Gabrielle Hanson, and team leader, Rachel Duelo. The college students provided coffee and donuts for the volunteers and listened in on the discussion.

Rachel’s group is one of three teams of students who are part of Diana Berkshire Hearit’s Public Relations Capstone Class. Each is developing a marketing campaign that they will present later this month to CIS. We’ve asked them to focus their efforts on helping us deepen community awareness and support for Kids’ Closet/basic needs as well as volunteers.

This is the second time that CIS has partnered up with Diana Berkshire Hearit to serve as a “client” for her students. And just like two years ago, we are appreciative of the ground work Diana does in advance of our initial meeting with the entire class. As graduates of WMU, Carly and I are particularly proud of the way these young men and women have conducted themselves and the insightful questions they have asked of us throughout this process.

Rana Shammas, Steve Stapleton, Mary Lewis, Shirley Freeman, Doyle Crow, Jager Hartman, and Rosalie Novara, we are so grateful for the volunteer work you are doing with our kids throughout the Kalamazoo Public Schools. Thank you for choosing to spend some of your Saturday morning with us. We will infuse what we learned from you into our work. We (not to mention some of our 12,000 kids) are already better for having you in our lives.